Junior Management Science, Volume 7, Issue 1, March 2022, 201-217

Nudging as an Instrument to Promote Sustainable Consumption – a Conceptual Analysis with Special Consideration of the Empirical Literature

Therese Stopper, Martin-Luther-Universität Halle-Wittenberg (Bachelorthesis)

Keywords: Nudging; Nachhaltigkeit; Nachhaltiger Konsum.